Economy Events Local 2026-04-06T06:04:52+00:00

Holy Week in Argentina: Tourism Growth Amid Spending Decline

Argentina has summarized the long Holy Week weekend. A significant increase in the number of tourists was recorded in Mar del Plata and Tandil, however, guest spending decreased significantly due to the complex economic situation. Analysis of data and expert opinions.


Holy Week in Argentina: Tourism Growth Amid Spending Decline

According to the balance of UTHGRA Mar del Plata, tourist movement was “far from that of other years,” when this holiday used to be one of the strongest points on the calendar. “Activity was moderate. Holy Week did not boom as it has in other times,” explained the union's general secretary, Pablo Santín, based on a survey conducted between Wednesday and this Sunday, as reported by the site 0223. Mar del Plata, the Pearl of the Atlantic. NA Agency (Raimundo Propiedades). Regarding consumption, the gastronomic sector indicated that the highest activity was concentrated in the city center, Güemes Street, and other commercial hubs, while the port saw heavy traffic, especially on Friday. However, in other areas, “the presence of tourists was not felt as much.” “It was another long weekend with moderate movement, not like other years when Holy Week was a peak period,” added the union, while warning that spending was “very cautious,” in line with a “complex economic situation” and a “progressive contraction in consumption.” Tandil with a large crowd. Tandil is one of the nearby and ideal destinations to visit. NA Agency. A different panorama, though with the same common denominator in spending, was experienced in Tandil. There, hotel and cabin occupancy reached 95%, but consumption was low. According to local sources, restaurants operated at levels similar to a regular long weekend, with a strong presence of residents rather than tourists. Tandil has a captive tourism market from neighboring areas, and even more so during Holy Week due to the city's religious character and the number of fairs, especially the one at Parque Independencia, which was packed with people every day. Poor long weekend nationally. Nationally, data from the Argentine Confederation of Medium-sized Enterprises reflects this trend: during the holiday, 2,852,256 people traveled, 5.6% more than last year. Buenos Aires, April 5 (NA) – The long Holy Week weekend left a mixed balance in two of the main tourist destinations in the province of Buenos Aires because both Mar del Plata and Tandil recorded a significant influx of visitors, although with one common data point: consumption was significantly lower. So much so that a major tourism operator in Mar del Plata told the Argentine News Agency that this Easter weekend had more movement at Balneario 12 de Punta Mogotes for next year (bookings 2027) than people spending in bars, restaurants, or clothing stores. Mar del Plata with more people but less spending. Few people in Mar del Plata. NA Agency (social media). In Mar del Plata, hotel occupancy barely reached 50%, despite the city receiving 9% more tourists than in the same period last year. In this context, tourism remained active but with a much more measured profile, marked by tightening purse strings. #AgenciaNA The weather clearly was not on our side, we also had another long weekend very recently, and it is evident the fall in people's purchasing power. Furthermore, the average length of stay was reduced to 2.6 nights, 16.1% less than in 2025, confirming a trend towards shorter and more austere trips. The cost was also decisive: a typical family needed over $1.1 million to travel within the country during the long weekend, an amount equivalent to about 69% of an average salary. However, the economic impact was smaller. The movement generated $808.198 billion, but after discounting for inflation, an interannual drop of 18.9% was recorded. The average daily spending per tourist was $108,982, representing a real decrease of 8.4%.

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